Senior Paid Acquisition Manager, Paid Social

Gusto is seeking a seasoned Paid Acquisition Manager to own execution and strategy across paid social and emerging acquisition channels. In this high-visibility role, you will manage multi-million dollar budgets, drive full-funnel campaigns, and integrate AI-powered marketing workflows to support small business growth. You will collaborate cross-functionally to scale performance marketing efforts and contribute to pipeline and revenue targets.

• 7+ years of performance marketing experience at a B2B SaaS, performance marketing agency, or high-growth consumer organization
• Deep expertise in paid social with a track record of testing and scaling new channels
• Full-funnel ownership across two or more major paid social platforms including Meta, LinkedIn, Reddit, Quora, or TikTok
• Experience managing significant, multi-million dollar budgets with rigor in campaign pacing, forecasting, and budget-vs-actuals analysis
• AI-fluent in practice, using AI tools consistently in day-to-day workflows for briefs, copy, and analysis
• Demonstrated ability to translate performance data into creative direction and structured testing roadmaps
• Comfort and experience navigating attribution in imperfect measurement environments

An analytical, data-driven performance marketer with extensive paid social experience and strong AI fluency who thrives in high-autonomy, fast-paced environments.

Candidates apply on the employer's official site.