Senior Performance Marketing Manager, Paid Social

Gusto is seeking a seasoned performance marketer to own day-to-day execution and strategy across paid social and emerging acquisition channels. In this high-visibility role within the Paid Acquisition team, you will drive full-funnel campaigns, manage multi-million dollar budgets, and leverage AI-powered workflows to hit pipeline and revenue targets.

• 7+ years of performance marketing experience at a B2B SaaS, performance marketing agency, or high-growth consumer organization
• Deep expertise in paid social with a track record of testing and scaling new channels
• Full-funnel ownership across two or more major paid social platforms including Meta, LinkedIn, Reddit, Quora, or TikTok
• Experience managing significant, multi-million dollar budgets with rigor in campaign pacing, forecasting, and budget-vs-actuals analysis
• AI-fluent in practice, using AI tools consistently to accelerate briefs, copy, and analysis
• Strong cross-functional collaboration and analytical, data-driven mindset with experience handling attribution in imperfect measurement environments

An analytical, AI-fluent performance marketing professional with deep B2B SaaS or agency experience who thrives on testing, scaling, and managing large budgets across paid social channels.

Candidates apply on the employer's official site.